Urban Southern Web Design

Urban Southern creates handcrafted and high-quality leather bags design to last for a lifetime with a brand purpose of supporting and building a community for women. I was hired to redesign the Urban Southern website to create a design solution that responds to their business goals, such as increasing sales, increasing email subscribers, and focusing on brand messaging. With these goals, I applied design solutions that achieve these goals. For example, I created product categories and highlighted social proof to make buying decisions quickly.

Live Website: Urban Southern‍

Web Development By: True Co. Marketing